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Myriam Dyck Websites & Graphics Design located in the Winnipeg, Manitoba area
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Your company needs a web presence!In this "Age of the Internet", it almost seems like you are "nobody" if your business can't be found by an Internet search! In the past, people used the Yellow Pages to locate local businesses, but they now use the World Wide Web just as much as the telephone book. (See this Forbes study on the use of the Internet in business if in doubt... ) As a larger business, you will want a full overview of your business available for your customers or other corporate entities to be able to see online. What lines of business you offer, what level of technical competence and service you are capable of delivering, what size of project you are able to handle and what products you offer are all items of interest to other companies wishing to do business with you. Often larger companies will originate communication to you only after looking over your website. Thus you need the "complete package" available online to maximize your chances of getting more business. You still need the same basic information as a smaller business; such as an attractive home page, which gives enough information about your business so as to encourage people to pick up the phone and contact you. Good basic information is; what your business does, what services and products you offer, how long you have been in business and who owns or runs the business. Your address, what geographical areas you service and how to contact you are a must. Evidences of satisfied customers, such as testimonials, encourage others to use your services. A website must be "user-friendly"... how many times have you gotten "lost" in a website.. and just exited the whole site in frustration?? When I build a site, I ensure that the design theme stays constant throughout the site so that the user is still clearly in YOUR site and hasn't been linked elsewhere out of your site, that it is easily navigable without getting "lost", and that all routing back and forth along the branches is clearly laid and mapped out so that one doesn't go off down one branch and never be able to get back to other branches. After your site is built and online, the next thing is to make it pop up when someone searches for a product or service or type of company that matches your business. This is the key, otherwise only your existing customers really see your website. Key words must be included in the description and your site itself, and actions must be taken to have it included in the main search engines currently in use. Click on "" to see my basic website package for a larger business. |
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